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Picture Flap Rentals

Analog Motion That Stops People in Their Tracks

Bring your event, activation, or brand experience to life with a custom Picture Flap rental built by hand in Philadelphia. Combining mechanical movement with large-scale visual storytelling, Picture Flaps create unforgettable moments that people photograph, film, and remember.

Unlike traditional digital signage, Picture Flaps use physical motion and printed imagery to create a tactile, eye-catching display that feels premium, artistic, and impossible to ignore.

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CeraVe 6 rows x 6 columns Picture Flap rental at AAD 2026
Image credit:  Kline Group

Safe Catch 4 rows x 6 columns Picture Flap rental at Expo West
Image credit:  Diers

Why Rent a Picture Flap?

Designed to Create Attention

The mechanical flipping motion naturally draws crowds and encourages engagement from across the room.

More Memorable Than Digital Screens

Physical, analog displays create stronger recall and emotional connection compared to traditional digital signage.

Custom Printed for Your Brand

Every rental includes custom flap printing with your artwork, imagery, logos, or campaign creative.

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Built for Experiential Marketing

Picture Flap displays are designed for moments people want to share. Their kinetic movement and analog charm naturally encourage:

  • Social media engagement
  • User-generated content
  • Booth traffic
  • Brand recall
  • Longer visitor dwell times

Whether you’re launching a product or creating a centerpiece for an event, Picture Flaps deliver a tactile experience digital screens simply can’t replicate.

Rental Requirements

We believe rental projects run best when expectations are clear from the start. Here are the key details to know before booking your Picture Flap rental:

Minimum Rental Period

Picture Flap rentals have a 5-day minimum rental period. This helps justify the custom printing, artwork preparation, testing, logistics, and setup that go into every project.

Booking Lead Time

Because every Picture Flap is custom-produced for your event, rentals must be booked at least 8 weeks before your event date. This allows adequate time for artwork review and revisions, flap production, system testing, shipping, and logistics coordination.

For large-scale activations, trade shows, or events with strict venue requirements, we recommend booking even earlier.

Artwork Requirements

Final artwork files are due 6+ weeks before the event. Our team will provide templates, specifications, and guidance to ensure your graphics look their best. In the end, we’ll need 20 artboards from your team with the recommended 150+ DPI.

The Technical Details

Shipping & Logistics

Your final rental pricing will include the Picture Flap rental fee and shipping to and from the event. Installation services can be added based on your location and event requirements.

Installation Options

Picture Flaps can be:

  • Shipped for self-installation
  • Installed by your team with on-site support from 1 Oat Foundry technician
  • Professionally installed by our Oat Foundry technicians

Power Requirements

Picture Flaps require access to standard power. Specific electrical requirements will be provided during the planning process.

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Picture Flap Rental Availability

Because each Picture Flap is built and prepared by hand, rental inventory is limited. Popular trade show seasons and event dates can book months in advance.

Planning a Last-Minute Event?

If your event is less than 6 weeks away, contact us anyway. While availability is not guaranteed, we’ll do our best to accommodate rush projects whenever possible. We also offer rentals for our Split Flap displays, which only need to be booked 2-3 weeks in advance.

Explore Split Flap Rentals

Example Sizes

3 Rows x 4 Columns

1 Week Rental: Starting at $11,000

Size: 36.4″ (H) x 48″(W) x 9.5″(D)

Weight: 125 lbs (56.75 kg)

5 Rows x 6 Columns

1 Week Rental: Starting at $25,000

Size: 60.63″ (H) x 72″(W) x 9.5″(D)

Weight: 305 lbs (138.47 kg)

5 Rows x 10 Columns

1 Week Rental: Starting at $38,000

Size: 60.6″ (H) x 120″(W) x 9.5″(D)

Weight: 505 lbs (229.27 kg)

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Picture Flap Rental FAQs

How long are Picture Flap rental periods?

Picture Flap rentals have a minimum 5-day rental period up to a 3-week rental period.

How much does a Picture Flap rental cost?

Rental pricing depends primarily on the size of the display, rental duration, shipping requirements, and installation needs. Contact our team for a custom quote.

What is included in the rental price?

Every rental includes the Picture Flap display, custom printed flaps, testing, our free content management software, and shipping. Installation, on-site support, and other optional services may be quoted separately.

Can the artwork be customized?

Yes. Every rental includes custom printed flaps tailored to your campaign or brand.

Does the Picture Flap display make noise?

Yes. Like all mechanical flap displays, Picture Flaps produce a distinctive flipping sound during transitions, similar to a light rain. Many clients consider this part of the attraction because it naturally draws attention and creates curiosity.

Do you offer nationwide shipping?

Yes. We regularly coordinate rentals across the United States. We also offer international shipping for rentals, as needed.

Does Oat Foundry provide installation?

Yes. Installation, strike, and on-site support services are available, but not required for rental bookings.

How far in advance should we book?

Picture Flap rentals must be booked at least 8 weeks in advance. We recommend booking as early as possible, especially for large events and trade show seasons.

Is the Picture Flap suitable for outdoor events?

Picture Flap displays are not outdoor-rated.  We have had some clients install their rentals outdoors but this is outside of our warranty and would be subject to damage fees if the Picture Flap were to be exposed to any inclement weather.

Why choose a Picture Flap instead of a video wall?

Picture Flaps offer a physical, analog experience that stands out in environments saturated with digital screens. The mechanical movement, tactile nature, and novelty factor often generate more curiosity, conversation, and social sharing than traditional displays.