3 ROWS x 32 COLUMNS
Black Sheet Metal Casing
Black Flaps with Stock Font
Back in 2015, North Seattleites saw a need for a community space that everyone can enjoy – cue Pilgrim Coffeehouse. It’s a vivacious space in the North Aurora (Nora) neighborhood of Seattle.
Justin Shaheen took the initiative to bring a new go-to cafe to the Nora neighborhood through a crowdfunding campaign, raising small amounts of money from a large number of people. The campaign initially missed its goal to open the Pilgrim flagship coffeehouse, so Justin shifted gears and started the Pilgrim Coffeetruck. Justin didn’t settle for the typical food truck you see lined up on the streets. This is a 1945 Ford packed with a 350 Goodwrench. For the motorheads reading, yes, it runs on Chevy. Fast forward a few years, the Pilgrim Coffeetruck is now available for events, because Justin finally has his coffeehouse location – one that isn’t on wheels.
The coffeehouse opened its doors in February 2021 and quickly built loyalty throughout the neighborhood since so many were a part of Justin’s journey. Their menu includes a variety of brews and meals – coffee roasted right in Nora to artisan breakfast and lunch sandwiches. Additionally serving a range of their coffee beans to go – there’s nothing like supporting a local roastery.
Upon building Pilgrim Coffeehouse, Justin saw an opportunity to include a Split Flap to function as their main menu board behind the barista counter – a perfect way to tie back to their retro Ford that built Pilgrim into what it is today. The 3 row by 32 column display brings a flippin’ cool feature to an already awesome shop. In order to keep his guests engaged with his business, he requested software that allows anyone to send messages to the sign right from their iPhones and iPads – we developed BidApp to do just that. A monetized application that anyone can access through their web browser to send custom messages to the Split Flap at Pilgrim – it’s a fun way to use a display.
“The Split Flap Board has really become one of the main attractions of our coffee shop (2nd to the coffee, of course!). It’s so fun when a new guest comes in and loses their train of thought, mid-order, as they watch the board change over.” – Justin Shaheen, Lead Barista & Custodian